The Interior DesignHer Blog
real-world interior design business education
Smartphone Photography for Interior Designers
Smartphone Photography for Interior Designers
In 2024, marketing your interior design business relies heavily on the quality & quantity of the images & videos you post on social media.
And, for a small number of fancy-pants interior designers, that means paying a photographer to take and edit about a bazillion pictures of their projects.
Us mere mortals are more likely to:
Pay a photographer to snap a few pics of our completed projects
Supplement those images with our own DIY smartphone pictures & videos.
Guess whose images look better & get more social engagement? Yours or the already big-name interior designers.
And as a result, the Instagram, Facebook, Pinterest & TikTok algorithms end up favoring those big-name designers who can pay for better content.
Mr. Beast Wasn’t Always Mr. Beast
Mr. Beast Wasn’t Always Mr. Beast
It’s true…Mr. Beast wasn’t always Mr. Beast.
Like the rest of us, Mr. Beast’s first YouTube video sucked. Seriously, not good.
However, unlike a lot of us, Mr. Beast kept making videos, and - surprise, surprise - a lot of those sucked too.
Unlike even more of us, Mr. Beast kept making videos AND he studied how people consumed his videos...what they liked, what they didn't like, when they quit his videos, etc
Unlike even more of us, Mr. Beast studied other creators & identified why & how their videos worked and/or failed. And he replied to almost all of his viewers comments to make a connection & learn from them. And he did a whole bunch of other stuff over & over & over & over...until he became Mr. Beast.
Interior Designers: How to Brand Your Business in 2024
Interior Designers: How to Brand Your Business in 2024
If you're an interior designer who…
owns their own interior design business,
wants to run their own design biz,
has no desire to run their own business but wants to get a raise or get a better job with another interior design firm
…and you're looking to get 2024 started off on the right foot AND you're already on Insta, TikTok, Facebook and even LinkedIn, you probably already get this, but...in 2024, organic social media content - DONE RIGHT - is the best way to build your brand, excite potential clients and build your business.
Gary Vaynerchuk's new book - Day Trading Attention - should be your blueprint to doing social media the right way in 2024.
A friend who has seen a draft copy says that even massive fans of Gary Vee are going to learn a lot from this book. As I haven't seen what they’ve seen, I can't conform 100%, but my friend isn't a bull💩er. As annoyed as I was that he wouldn't give me any scoops on what's in the book, I have to respect that he didn't spill the beans.