Interior Design Business Podcasts - Episode 53
Interior Design Business Podcasts Episode 53 - January 6, 2023
I’ve got 8 great interior design business podcasts for you this fine Friday morning. Happy listening & happy learning.
Designed by Wingnut Social - Darla Powell - REPLAY: Perfecting Your Interior Design Niche - 27 min
Trade Tales - Kaitlin Petersen - Erin Gates on finding your voice [Rebroadcast] - 43 min
The Design You Podcast - Tobi Fairley - You Are Not Broken - 44 min
Resilient by Design - Rebecca Hay - Welcome to Season 4 - 19 min
A Well-Designed Business - LuAnn Nigara - Power Talk Friday: Nancy Ganzekaufer: Profit Insiders For Interior Designers Group Coaching + Mastermind - 55 min
Designer’s Oasis - Kate Bendewald - What Waiting Tables Taught Me about Running a Business - 32 min
Designer Discussions - Mirjam Lippuner, Jason Lockhart & Maria Martin - Developing a Winning Marketing & PR Strategy for 2023 - 16 min
The Interior Collective - Anastasia Casey - Heidi Caillier: Going Against the Grain - 36 min
Designed by Wingnut Social - REPLAY: Perfecting Your Interior Design Niche - 27 min
Anne Gillyard—along with Jodi Arellano—own and operate GrOH! Playrooms, specializing in educationally-based children’s interiors. They strive to create spaces full of color, joy, fun, and playfulness that encourage your child’s development. But how did they choose to niche down into something so specific? How have they built a thriving play-focused business? Anne joins host Darla Powell to discuss all things marketing, niching down, and incorporating play into your child’s every day.
Shownotes
[1:02] Subscribe to Wingnut Social on YouTube!
[2:01] Mini News Sesh: YouTube Shorts
[5:43] Learn all about Anne Gillyard
[7:55] How Anne chose her interior design niche
[12:39] How Anne reaches her ideal clients
[16:01] The benefit of industry partnerships
[22:36] How to choose work you enjoy
[25:05] Tips for mastering reels and videos
[28:55] The What Up Wingnut Round!
You can check out this podcast episode here:
Trade Tales - Erin Gates on finding your voice [Rebroadcast] - 43 min
Erin Gates has a special talent for identifying untapped potential: She started her own firm geared toward young professionals in Boston in 2007, finding great success among an underserved clientele; she was also an early design blogger, part of a shift that would transform the design industry (and send her own career skyrocketing). In this episode, the Wellesley, Massachusetts–based designer explains how she stayed authentic amid pressure to bend, how she finds team members that support her vision, and why she’s so excited about the new hire keeping her firm’s operations in check.
You can check out this podcast episode here:
The Design You Podcast - You Are Not Broken - 44 min
Hello friends, and welcome to 2023! Like many of us, host Tobi Fairley has spent years past setting up resolutions for herself that are counter to who she is, what she knows she will be successful at, and how her life functions in order to be a “new person.” Well this year, we’re not doing that. Because guess what? You are not broken—and you don’t need to be fixed. Tune in to hear what Tobi has learned about resolutions, how to really find long-term growth, and why you should be focusing on abundance.
What You'll Learn From This Episode
Why you should give up your resolutions and instead take the next step.
How focusing on a balanced and kind approach with yourself will lead to long-term growth and success.
Why finding the things you love will make consistency easier.
How adding things in can be more helpful than cutting them out.
How to think about your life from a place of abundance.
The importance of rethinking your schedule to make sure you’re working at your most successful times and bringing in the things you love.
You can check out this podcast episode here:
Resilient by Design - Welcome to Season 4 - 19 min
Welcome to Season 4
Wow, I can’t believe we’re on season 4 - it's been 3.5 years and I love that we’re still doing this podcast! Today I’m sharing with you my hopes and dreams for 2023 and hopefully inspire you to reach for your hopes, dreams, and goals.
I really want you to remember one thing: It doesn’t have to be perfect, it just has to start. As creatives, we tend to hold ourselves back because we want it to be beautiful, but as you’ll learn, it is the message that matters. The rest will come with time.
Remember that you won’t reach your goals if you’re holding for the right time. Just start. Be it taking baby steps or kicking your behind into gear. So take on 2023 with purpose and intention and start taking action.
You can check out this podcast episode here:
A Well-Designed Business - Power Talk Friday: Nancy Ganzekaufer: Profit Insiders For Interior Designers Group Coaching + Mastermind - 55 min
In today’s episode of A Well-Designed Business, host LuAnn Nigara is joined by Nancy Ganzekaufer. Nancy is here to talk about her new program Profit Insiders for Interior Designers Group Coaching + Mastermind which is packed full of value. But also, Nancy is here to share how certain events in her life forced her to slow down and how she shares her lessons with others on the importance of a work-life balance.
Highlights
[3:58] Nancy tells us what interior designers can expect from her Profit Insiders for Interior Designers Group Coaching + Mastermind program.
[13:00] LuAnn breaks down the process of joining Profit Insiders.
[21:02] Nancy shares her past continued health scare and how she turned it into a positive.
[43:24] The lesson of building a supportive and competent team.
LuAnn Nigara and Nancy Ganzekaufer's Ah-Ha Moments
“Slow and steady is going to win the race. The small tweaks you make in your business can have huge outcomes.” - Nancy Ganzekaufer
“You don’t want your business to be your entire life, you want your business to support your life” - Nancy Ganzekaufer
“Your inner being knows when it’s time to slow down and the universe will comply.” - LuAnn Nigara
“We do all put pressure on ourselves and we need to ask the question, “who can help?” - LuAnn Nigara
You can check out this podcast episode here:
Designer’s Oasis - What Waiting Tables Taught Me about Running a Business - 32 min
The experience a client receives and great service is so important. Lucky for host Kate Bendewald, that comes pretty naturally based on her experience working in fine dining. The goal at the end of a meal is to leave the customer with a full belly, and a dopamine hit from laughter and being with people they love. Kate’s goal was to make it feel like an effortless and seamless experience, which is the same goal she carries into her interior design business!
Today, Kate shares how her experiences working in a few fine dining establishments helped shape her to be a better manager of projects and clients and to help her understand what high end clients want.
In this episode, Kate answer questions like…
How your past experiences have/can shape your interior design business
How you can use these experiences to create your unique selling proposition
What Kate learned from waiting tables that helped me craft my business
Here’s a glance at this episode…
[04:40] I share how previous experiences (waiting tables or not) have shaped your ability to create a unique selling proposition for your interior design clients.
[08:26] Experience is everything, right? I share how to figure out the experience a client is after and help to provide that in your service. The goal is to do the ordinary things extraordinarily well.
[11:55] I jump into efficiency when providing service and how to create efficiency in your business. I share how to handle billing, emails, and correspondence to streamline your time.
[14:39] I share how important it is to truly know your audience when relaying information. From contractors to clients to vendors, it matters how you relay information related to the interior design project.
[17:24] Anticipating needs of our clients is KEY! I share how you can anticipate common needs for clients.
[20:48] I jump into how to mitigate mistakes, those that are in your control and those that are not in your control. I share when and how to share those mistakes or delays and how to relay this information to your clients in a positive way.
[26:40] I share how to make friends with your back of house staff, your contractors, etc in a way that can help your business thrive, help with mistakes and concerns along the way, and how to nurture these relationships.
You can check out this podcast episode here:
Designer Discussions - Developing a Winning Marketing & PR Strategy for 2023 - 16 min
In this episode, hosts Mirjam Lippuner, Jason Lockhart & Maria Martin discussing how interior designers can develop a winning marketing & PR strategy in 2023.
You can check out this podcast episode here:
The Interior Collective - Heidi Caillier: Going Against the Grain - 36 min
The key to success as an interior designer lies in your own understanding of who you want to be as a designer. Kicking us off on for Season 2 is none other than Heidi Caillier, the Seattle-based interior designer who has successfully grown an impressive following, earned dozens of features in top tier publications, and attracted a devoted clientele base all while avoiding trends and staying committed to her unique outlook as an interior designer.
In this episode, Heidi Caillier and host Anastasia Casey discuss:
The importance of controlling the work that you show in your portfolio
Choosing and collaborating with a photographer
Where to submit projects for publication
Print versus digital
Curating your social media feed
Where to find inspiration and how to use it
Evolving your aesthetic and challenging yourself creatively
How to approach trends
Tailoring a project for the client and understanding their vision
And more!
You can check out this podcast episode here:
