Interior Design Business Success: Podcast Insights
The BEST Interior Design Business Podcasts - Episode 235
In today’s installment of interior design business podcasts, we’ve got four fantastic episodes from hosts Kimberley Seldon, Desi Creswell, Darla Powell and Josh Cooperman.
Today’s podcast guests include Daniella Furtado, Jasmine Crockett and Kevie Murphy.
So much good stuff to help grow & improve your interior design business :)
Today’s Interior Design Podcast Episodes:
Business of Design - Kimberley Seldon - Marketing Matters with Daniela Furtado - 43 min
The Interior Design Business CEO - Desi Creswell - 50% Less Email in Your Interior Design Business - 22 min
Designed by Wingnut Social - Darla Powell - How to Get Brand Partnerships for Your Design Business - 36 min
Convo By Design - Josh Cooperman - Design Justice: How this Amazing Creative Traded A Law Career for Design, And Has Not Looked Back w Kevin Murphy - 1 hr, 9 min
Business of Design - Kimberley Seldon - Marketing Matters with Daniela Furtado - 43 min
Marketing is a struggle for many interior design firms. In this episode, SEO expert Daniela Furtado shares specific tools to understand how search works and what to do to get your firm found.
In this episode we learn:
narrow your position to target your ideal client
use bottom of the funnel key words to attract your ideal client
assess the traffic, once you add the key words
refine your marketing until you are getting the leads you want
have a clear call to action
pay attention to Google’s algorithm: technical, content, back links, local, and user experience
The Interior Design Business CEO - Desi Creswell - 50% Less Email in Your Interior Design Business - 22 min
Did you know that the average interior designer spends two to three hours per day in their inbox? Email communication can get chaotic and sloppy very quickly. If you resonate with that feeling of being weighed down by your email inbox and it seems like they pile up every time you look away, you’re in the right place.
Discover one simple tweak that will cut your emails by 50% and free up hours of time that you can spend getting the most important things done in your business. Hear how your inbox is blocking you from billable client work and business growth initiatives, why productivity isn’t the ultimate solution, and the real problem that’s causing email overload.
What You’ll Discover from this Episode:
How your emails are preventing you from getting the most important work done in your business.
Why increased productivity doesn’t address the root issue.
What the concept of hot-potato emailing means.
How your mindset contributes to the overabundance of emails you receive.
The secret to cutting your emails in half.
Designed by Wingnut Social - Darla Powell - How to Get Brand Partnerships for Your Design Business - 36 min
Are you an interior designer with no social media skills? Where do you even start when it comes to content creation and generating leads from your social accounts? Today's guest, Jasmine Crockett, is a true expert in this field; after years of running a huge lifestyle blog, she branched out and created multiple diverse business accounts.
Convo By Design - Josh Cooperman - Design Justice: How this Amazing Creative Traded A Law Career for Design, And Has Not Looked Back w Kevin Murphy - 1 hr, 9 min
In today’s epsiode, host Josh Cooperman is chatting with Kevie Murphy of K.A. Murphy Interiors. A Manhasset, NY based firm led by a super-driven creative in Kevie herself.
Kevie was later than many to the design industry because she first attended Boston University, became an attorney and later a partner at a New York City firm. She and her husband bought a house and she realized she needed some help. Now, you have one logical option, right? Yes, hire a designer. Nope. Kevie realized her love for design and enrolled at the New York School of Interior Design. Exactly. I’ll let Kevie tell the story, but this is one of those incredibly interesting creatives who started in a very different place and is now crafting and creating some exquisite work.
