The Interior DesignHer Blog
real-world interior design business education
Interior Designers Will Thrive in 2024
Interior Designers Will Thrive in 2024
2024 is almost upon us. And it’s going to be an interesting year for interior designers. With interest rates (finally) flattening…and promises of lowered rates later in the year, housing markets are primed to heat up…which is good news for residential designers.
Combine this with advances in AI and a wealth of services designed to level up the business-side of your interior design business, 2024 is destined to be a year of positive change for a lot of interior designers. It’s time to get excited…and get moving.
Today’s interior design podcasts at a glance:
The Design You Podcast - Tobi Fairley - There’s No Perfect Design Business with Sara Noble - 42 min
Window Treatments for Profit - LuAnn Nigara - Vita’s Tip in 10 with Vita Vygovska: End of Year Activities to finish strong - 13 min
Resilient by Design - Rebecca Hay - The Top 3 Products to Maximize Profitability in Interior Design - 27 min
Business of Home - Dennis Scully - The Thursday Show: Heidi Caillier's next phase. Plus: Airbnb's mysterious AI investment and more - 1 hr, 4 min
Interior Designers Sabotage Success
Interior Designers Sabotage Success
We are our own worst enemies.
From not taking credit when credit is due, to not valuing our skills, to not shining a light on those skills, to not respecting our future selves & not putting into place concrete plans for those future selves, interior designers are terrible at looking out for themselves.
It’s time to stop. There is a better way. Each of today’s podcast episodes offers a unique insight into how we can stop sabotaging our own success.
Episodes at a glance:
The Holistic Interior Design Business Podcast - Rachel Larraine - Invisible No More: Empowering Interior Designers to Take Credit for Their Work - 20 min
Beyond Interior Design - Marc Muskens - The Art of Valuing Your Skills and Time in Interior Design - 39 min
The Interior Design Business CEO - Desi Creswell - Leading with Your Future Self - 18 min
Designed by Wingnut Social - Darla Powell - How to Make Authentic Connections on LinkedIn - 30 mi
Window Treatments for Profit with LuAnn Nigara - LuAnn Nigara - C-Suite Talks with Madeleine MacRae: End of Year: PLAN AHEAD - 21 min
Trade Tales - Kaitlin Petersen - How Caren Rideau found new opportunities within a design niche - 34 min
6 Lessons for the Business Side of Your Interior Design Business
6 Lessons for the Business Side of Your Interior Design Business
We’ve got 6 kick-butt lessons for the business side of your interior design business in today’s collection of interior design business podcasts.
Today’s lessons come from podcast hosts Terri Taylor, Michele Williams, LuAnn Nigara, Melissa Galt, Laura Thornton and Kate Greunke. Their guest lecturers include Stacy Hernandez, the principal and CEO of Elegant Avenue Interiors and Rachel Krull, designer & owner of Monday Morning Interiors
School’s in session. Let’s put those thinking caps on:
Should Interior Designers Take Marketing Lessons from Taylor Swift?
Should Interior Designers Take Marketing Lessons from Taylor Swift?
Authentic story telling is a big part of why there are approximately a bazillion Swifties in the world today. What does this have to do with running a highly successful residential interior design business???
Two of my absolute favorites - LuAnn Nigara and Nancy Ganzekaufer - discuss how marketing ala Taylor Swift is a really, really, really great idea for interior designers in the latest episode of the A Well-Designed Business podcast.
Episodes at a glance:
Interior Design with Kandrac & Kole - Joann Kandrac & Kelly Kole - The Top 10 Trends of High Point Fall 2023 - 30 min
A Well-Designed Business - LuAnn Nigara - Power Talk Friday: Nancy Ganzekaufer: Profit Insiders Academy: Marketing Lessons From Taylor Swift’s Playbook - 55 min
Hot Young Designers Club - Rebecca Plumb & Shaun Crha - Optimizing Your Pinterest With Leah Reinert - 54 min
Interior Designers Can Thrive in Turbulent Times
Interior Designers Can Thrive in Turbulent Times
Whether today’s economic woes are real or imagined, most interior designers are seeing a pullback from clients concerned about the higher costs of borrowing and fears of a recession. So…what are we going to do about it?
Today’s podcasts have a bunch of lessons for improving your business today AND for the future. Hope it helps :)
Today’s interior design podcasts at a glance:
The Design You Podcast - Tobi Fairley - When Life Throws You Lemons with Nicole Fulton - 34 min
Window Treatments for Profit - LuAnn Nigara - Vita’s Tip in 10 with Vita Vygovska: Secret Weapon of Every High Achieving Window Treatment Professional - 19 min
Designer’s Oasis - Kate Bendewald - 47 Gift Ideas for Interior Design Clients - 38 min
Resilient by Design - Rebecca Hay - Social Media Mastery in Turbulent Times: Insights from Darla Powell - 56 min
Business of Home - Dennis Scully - The Thursday Show: Amber Lewis hits her stride. Plus: Mitchell Gold + Bob Williams inventory heads to The Dump - 1 hr, 12 min
Interior Design Artistry, Custom Creations, AI & a Path to Happiness and Financial Success
Interior Design Artistry, Custom Creations, AI & a Path to Happiness and Financial Success
There is a lot of nervous chatter in the interior design world about how AI powered technology is going to disrupt the entire industry.
But, maybe the fear that AI-generated designs is going to commoditize the industry & see small design firms replaced by AI-powered interior design apps is being blown way out of proportion.
Maybe AI-powered tech frees designers from a whole host of time consuming repetitive tasks allowing for a deeper focus on artistry, custom furniture - hardware - lighting - fabrics - etc, improved customer service, deeper relationships with clients, trades, contractors, suppliers, media and your local community…you know…fun stuff.
Listen to today’s Interior Design Podcast Episodes:
Convo By Design - Josh Cooperman - Sensational Tactile Creations that Loom Large in a Time of Renewed Artistic Appreciation - William Storms - 52 min
Creative Genius Podcast - Gail Doby and Erin Weir - How to Fail at Business and Other Tips for Success (David Farris) - 49 min
The Interior Design Business CEO - Desi Creswell - When Your Day (Or Week) Is Derailed - 27 min
Business of Design - Kimberley Seldon - Winning at Project Management with Alexandra Crevier - 36 min
The Holistic Interior Design Business Podcast - Rachel Larraine - How to Publish Your Work & Get Noticed- 1 hr, 9 min
Today’s Interior Design Business Lesson: Money, Sales, Profit, Brand, Leadership, Operations & Automation
Today’s Interior Design Business Lesson: Money, Sales, Profit, Brand, Leadership, Operations & Automation
Today’s Interior Design Business Lesson includes tutorials on Money, Sales, Profit, Brand, Leadership, Operations & Automation.
Today’s lessons come from podcast hosts Terri Taylor, Michele Williams, LuAnn Nigara, Melissa Galt, Laura Thornton and Michelle Lynne. Their guest lecturers include Mike Michaelowicz, Rachel Leuck, Jessica Frigon from Project Love Co.
School’s in session. Let’s put those thinking caps on:
Interior Design Business - Terri Taylor - Money and You - 19 min
Profit is a Choice - Michele Williams - All Roads Can Lead to Profit - 53 min
Window Treatments for Profit - LuAnn Nigara - Rachel Leuck: The Best Strategies for Selling Luxury Window Treatments - 1 hr
The Affluent Creative - Melissa Galt - Who Your Brand Needs To Be For Affluent Clients, Part 2 - 40 min
The Business of Beautiful Spaces - Laura Thornton - Let's Talk About Business Operations and Automating your Business to get Back your Time in 2024 - 35 min
Designed for the Creative Mind - Michelle Lynne - Evolving As A Leader In Your Design Business - 19 min
The Future of Interior Design
The Future of Interior Design
What does the future hold for interior design & interior designers?
Today’s three interior design business podcasts provide three fascinating POVs on what the future may/should/could hold for interior designers. So many ideas bouncing around in my head after listening to these podcasts.
Make Your Interior Design Business Better: It’s Time to Take Action
Make Your Interior Design Business Better: It’s Time to Take Action
Great business advice is…great. But, without action, even the best advice is useless. At some point, you have to TAKE ACTION.
Today is a great day to take action to improve your interior design business.
And by the way…documenting those action steps - and missteps - and sharing on social is a great way to build your brand. Your future clients are going to love learning about your journey towards awesomeness.
Today’s Interior Design Podcast Episodes:
The Mindful Designer - Timothy Murenzi - The Client Discovery Call Chronicles - 12 min
A Well-Designed Business - LuAnn Nigara - What Would Lu Do: How To Turn Your Aha’s into Action - 37 min
Damn Good Interior Design - Cheryl Kees Clendenon and Liz Lapan - The Price is the Price- selling products for the win - 46 min
Roadmap to Referrals - Stacey Brown Randall - What People Get Wrong About Referrals - 28 min
This Is The Perfect Time to Renovate Your Interior Design Business
This Is The Perfect Time to Renovate Your Interior Design Business
As luxury service providers, residential interior designers are seeing the end result of today’s economic concern/fear/panic/dread being reflected in our businesses. Whether it’s higher interest rates or fear of a recession, homeowners are pulling back on home renovations.
Sure, ultra-rich clients - Sylvester Stallone - are renovating their mansions with their ultra-rich designers - Martyn Bullard - but for the rest of us - Robb & Company…something hinky is going on.
Which makes this the perfect time to take a good hard look at our businesses and look for ways to level up what we’re offering to our clients AND make our businesses more resilient & profitable.
Fortunately for us all, we’ve got TWELVE high-quality interior design business podcasts episodes today from hosts Terri Taylor, Karyn McRae and Helen Lynch, Kate Greunke, Darla Powell, LuAnn Nigara, Nikki Rausch, Melissa Galt, Rick Campos, Laura Thornton, Dennis Scully, Michelle Lynne and Rebecca Ward.
Today’s podcast guests include Abigail Wideman, Whitney Schanie, Heather Vercellino, Elizabeth “Ellie” Lord-Levitt and David Netto.
If you’re looking to make your interior design business even better than it is today, I guarantee that you will
Interior Design Business - Terri Taylor - Losing Control - 27 min
Two Gins In : A Designer's Perspective - Karyn McRae and Helen Lynch - The Power of Collaboration - 24 min
The Kate Show - Kate Greunke - How to Create a Multi-Six Figure Window Treatment Business as Your Second Career - 39 min
Designed by Wingnut Social - Darla Powell - Mini News : How Buying Fake Followers Damages Your Instagram Account - 7 min
Window Treatments for Profit - LuAnn Nigara - What Would Lu Do?: Create a Trade Partner Kit to Build Relationships With Interior Designers - 25 min
Sales Maven - Nikki Rausch - How To Put People At Ease Quickly: Mastering Excellence - 34 min
The Affluent Creative - Melissa Galt - Who Your Brand Needs To Be For Affluent Clients, Part 1 - 39 min
Design Biz Survival Guide - Rick Campos - Heather Vercellino: Going ALL IN on the Business of Design - 47 min
The Business of Beautiful Spaces - Laura Thornton - Let's Talk About Getting Comfortable with Construction Knowledge in your Design Business - 42 min
Business of Home Podcast - Dennis Scully - Decorating may be dying, but David Netto is thriving - 1 hr, 10 min
Designed for the Creative Mind - Michelle Lynne - The Importance Of Client Education - 33 min
Design Curious - Rebecca Ward - Want to Create Mindful Spaces? Learn First the Psychology of Design & Environmental Psychology - 18 min
Why do most interior designers suck at sales?
Why do most interior designers suck at sales?
It’s not just interior designers…most creatives suck at selling. Some believe it’s the combination of natural “creative” personality traits + a lack of confidence + an inability to set boundaries + an education that virtually ignores the business side of interior design.
In today’s A Well-Designed Business podcast, host LuAnn Nigara & her guest Matthew Finlin, CEO of The Human Potential Academy dive deep into why most interior designers suck at sales :(
Scroll down to learn more:
Business Building Blocks for Interior Designers: Podcasts for Success
Business Building Blocks for Interior Designers: Podcasts for Success
We’ve got SEVEN next-level interior design business podcasts episodes today from hosts Terri Taylor, Darla Powell, Michele Williams, LuAnn Nigara, Laura Thornton, Dennis Scully and Rebecca Ward.
Today’s podcast guests include Danielle Hendon, Abigail Wideman, Robert Stilin and Anna Popov.
If you’re looking to make your interior design business even better than it is today, I guarantee that you will find something in today’s podcasts that will help you level up. Enjoy.
Interior Design Business - Terri Taylor - 5 Money Leaks - 29 min
Profit is a Choice - Michele Williams - Using Debt Strategically in Your Business - 38 min
Designed by Wingnut Social - Darla Powell - Mini News: Don’t Believe These Social Media Myths! - 12 min
Window Treatments for Profit - LuAnn Nigara - What Would Lu Do?: Navigating Business Downturns with Wisdom - 49 min
The Business of Beautiful Spaces - Laura Thornton - Let's Talk About Business Review and Planning for 2024. - 29 min
Business of Home Podcast - Dennis Scully - Robert Stilin means business - 54 min
Design Curious - Rebecca Ward - The Secret of Balancing Aesthetics and Functionality in Design With Anna Popov - 26 min