The Interior DesignHer Podcast
real-world interior design business education

Why Your Interior Design Website Isn't Generating Clients (And How to Fix It)
Why Your Interior Design Website Isn't Generating Clients (And How to Fix It)
In this podcast episode, digital marketing expert Daniela Furtado reveals the strategies that will turn your interior design website into a client-converting machine.
If you're an interior designer who relies on referrals for their interior design business, this episode is going to change everything.
Daniela Furtado of Findable Digital Marketing is here to explain why so many amazing interior designers struggle to build a consistent stream of clients despite having beautiful work showcased all over their website & social media.
"I've had my firm for years and been able to pay myself a good income without marketing, but things are changing," is a common refrain Daniela hears from designers.
Google data confirms it – since 2016, online searches for interior designers have skyrocketed, and the trend isn't slowing down. Your potential clients are actively searching for interior designers online, not just asking friends for recommendations.
In this interview, Daniela reveals how she helps interior designers turn Google searchers into website visitors into paying clients. She explains why beautiful Instagram feeds often fail to generate leads, how to turn your website’s portfolio into compelling case studies that sell your expertise, and why local SEO is more important than your follower count.
Whether you're struggling with inconsistent client flow or looking to accelerate growth, Daniela's practical insights will transform how you think about marketing your interior design business.