The Interior DesignHer Blog
real-world interior design business education
Business and Personal Strategies - Interior Design Success 2024
Business and Personal Strategies - Interior Design Success 2024
2024 is going to be a big year for interior design and interior designers. Massive changes in technology are coming our way, BUT that doesn’t mean you can ignore the soft skills that are crucial to running a success business.
Today’s interior design business podcasts have should have you thinking about where you want your ID business to go in 2024.
Today’s interior design podcasts at a glance:
Dear Alice - Jessica Bennett and Suzanne Hall - Listener Questions December 2023 | Your Burning Design Questions Answered - 47 min
The Design You Podcast - Tobi Fairley - Failing Your Way to Success: The Team Edition with Melanie Coddington - 56 min
Window Treatments for Profit - LuAnn Nigara - Vita’s Tip in 10 with Vita Vygovska: Use This End-Of-Year Strategy To Reduce Your Taxes - 13 min
Resilient by Design - Rebecca Hay - A Mindset Makeover for Interior Designers with Andrea Liebross - 42 min
Business of Home - Dennis Scully - The Thursday Show: Stark Carpet CEO Chad Stark on selling to consumers while sticking with designers. Plus: This year's AD100 is unveiled - 52 min
Transform Your Interior Design Business in 2024
Transform Your Interior Design Business in 2024
We’re less than a month away from a brand new year.
How about instead of starting a new diet or signing up for a gym membership, we all make a determined, systematic and knowledge-backed effort to transform our interior design businesses???
2024 is going to be a year of flux for our industry. Between the rise of AI, higher than “normal” interest rates and an economy that doesn’t “feel right”, change will come for interior designers.
Why not get ahead of the game and make that change work for us?
Today’s interior design business lessons come from podcast hosts Terri Taylor, Michele Williams, Michelle Lynne, LuAnn Nigara x 2, Melissa Galt, Laura Thornton, Cheryl Kees Clendenon, Liz Lapan and Renée Biery.
Guests include Val Duvick - Val Marlene Creative, Jamie Van Cuyk, the owner and lead strategist of Growing Your Team, Susan Hayward & Jillian Hayward Schaible - Susan Hayward Interiors and Bessie Seeley, founder of Kardinia Interior Design.
School’s in session. Let’s put those thinking caps on:
Interior Design Business - Terri Taylor - Profitable Remodeling - 30 min
Profit is a Choice - Michele Williams - Financials are the Foundation to Work Life Balance - 49 min
Designed for the Creative Mind - Michelle Lynne - Keys to Hiring and Retaining Team Members for Your Interior Design Business - 43 min
Window Treatments for Profit - LuAnn Nigara - What Would Lu Do?: Seven Strategies for Business Excellence in 2024: Steps 1 and 2 - 32 min
The Affluent Creative - Melissa Galt - What Your Affluent Clients Want - 59 min
The Business of Beautiful Spaces - Laura Thornton - Let's Talk About How to Cultivate Lasting Relationships with Contractors with the Mother Daughter Duo from Susan Hayward Interiors, Susan Hayward + Jillian Hayward Schaible - 29 min
A Well-Designed Business - LuAnn Nigara - Bessie Seeley: Growing a Thriving Interior Design Firm From the Kitchen Table - 56 min
Damn Good Interior Design - Cheryl Kees Clendenon and Liz Lapan - Why your clients should not hire you - 35 min
Interior Designers Sabotage Success
Interior Designers Sabotage Success
We are our own worst enemies.
From not taking credit when credit is due, to not valuing our skills, to not shining a light on those skills, to not respecting our future selves & not putting into place concrete plans for those future selves, interior designers are terrible at looking out for themselves.
It’s time to stop. There is a better way. Each of today’s podcast episodes offers a unique insight into how we can stop sabotaging our own success.
Episodes at a glance:
The Holistic Interior Design Business Podcast - Rachel Larraine - Invisible No More: Empowering Interior Designers to Take Credit for Their Work - 20 min
Beyond Interior Design - Marc Muskens - The Art of Valuing Your Skills and Time in Interior Design - 39 min
The Interior Design Business CEO - Desi Creswell - Leading with Your Future Self - 18 min
Designed by Wingnut Social - Darla Powell - How to Make Authentic Connections on LinkedIn - 30 mi
Window Treatments for Profit with LuAnn Nigara - LuAnn Nigara - C-Suite Talks with Madeleine MacRae: End of Year: PLAN AHEAD - 21 min
Trade Tales - Kaitlin Petersen - How Caren Rideau found new opportunities within a design niche - 34 min
6 Lessons for the Business Side of Your Interior Design Business
6 Lessons for the Business Side of Your Interior Design Business
We’ve got 6 kick-butt lessons for the business side of your interior design business in today’s collection of interior design business podcasts.
Today’s lessons come from podcast hosts Terri Taylor, Michele Williams, LuAnn Nigara, Melissa Galt, Laura Thornton and Kate Greunke. Their guest lecturers include Stacy Hernandez, the principal and CEO of Elegant Avenue Interiors and Rachel Krull, designer & owner of Monday Morning Interiors
School’s in session. Let’s put those thinking caps on:
Is Virtual Reality the Future of Interior Design?
Is Virtual Reality the Future of Interior Design?
Residential interior design is a luxury service. Period. AI and virtual reality are about to radically change how you deliver that luxury service.
In one of today’s four interior design business podcasts, interior designer Ellie Redders talks about her use of virtual reality as a tool to showcase her design concepts. And while this is pretty awesome for 2023, it’s nothing compared to what’s coming next.
Right now, Ellie’s use of virtual reality is way more impressive than floor plans and 3D renderings, but it’s nowhere near as cool as it’s going to be once AI really gets rolling.
Imagine this:
During your initial site visit, you use your next-gen LIDAR app to accurately measure your potential client’s home
You and your AI-powered design software create an amazing design concept
That design concept is automatically generated as 2D floor plans, 3D renderings and a fully immersive virtual reality space
In addition to the design, options for every piece of furniture, window covering, lighting fixture, etc are selected. These options will be classified by vendor, price, availability, etc
When you present your design concept to the prospective client, they will be able to view and interact with your designed space in a fully-immersive virtual space.
And once they’ve signed the contract, AI-powered software will set up a timeline, submit purchase orders, alert employees, vendors & trades to their roles in the project, etc
Now that sounds like luxury.
Today’s Interior Design Business Lesson: Money, Sales, Profit, Brand, Leadership, Operations & Automation
Today’s Interior Design Business Lesson: Money, Sales, Profit, Brand, Leadership, Operations & Automation
Today’s Interior Design Business Lesson includes tutorials on Money, Sales, Profit, Brand, Leadership, Operations & Automation.
Today’s lessons come from podcast hosts Terri Taylor, Michele Williams, LuAnn Nigara, Melissa Galt, Laura Thornton and Michelle Lynne. Their guest lecturers include Mike Michaelowicz, Rachel Leuck, Jessica Frigon from Project Love Co.
School’s in session. Let’s put those thinking caps on:
Interior Design Business - Terri Taylor - Money and You - 19 min
Profit is a Choice - Michele Williams - All Roads Can Lead to Profit - 53 min
Window Treatments for Profit - LuAnn Nigara - Rachel Leuck: The Best Strategies for Selling Luxury Window Treatments - 1 hr
The Affluent Creative - Melissa Galt - Who Your Brand Needs To Be For Affluent Clients, Part 2 - 40 min
The Business of Beautiful Spaces - Laura Thornton - Let's Talk About Business Operations and Automating your Business to get Back your Time in 2024 - 35 min
Designed for the Creative Mind - Michelle Lynne - Evolving As A Leader In Your Design Business - 19 min
Sales is NOT a Dirty Word - The Lesson Interior Designers Should Have Learned in Design School
Sales is NOT a Dirty Word - The Lesson Interior Designers Should Have Learned in Design School
Happy Thanksgiving to my American friends!!! Odds are that you’re chowing down on turkey, hugging family and watching football instead of listening to any business podcasts today…I’m so jealous :)
For the rest of us, we’ve got 3 exceptional podcasts to share today.
Today’s collection comes from some of my favorite hosts Jason Lockhart, Mirjam Lippuner, Maria Martin, Kate Bendewald and Rebecca Hay.
Today’s sole podcast guest is Duane Becker - founder of SaPré Training, a leading provider of sales and presentation training tailored specifically for Kitchen and Bath professionals. Duane is a great guest and brings full value to the discussion in today’s Designer Discussions episode.
So much good advice for improving your interior design business.
Designer Discussions - Jason Lockhart, Mirjam Lippuner, Maria Martin - Boosting Client Services and Sales in Interior Design - 33 min
Designer’s Oasis - Kate Bendewald - Gratitude in Business - The Ripple Effect - 24 min
Resilient by Design - Rebecca Hay - Pricing your design services with confidence - 35 min
This Is The Perfect Time to Renovate Your Interior Design Business
This Is The Perfect Time to Renovate Your Interior Design Business
As luxury service providers, residential interior designers are seeing the end result of today’s economic concern/fear/panic/dread being reflected in our businesses. Whether it’s higher interest rates or fear of a recession, homeowners are pulling back on home renovations.
Sure, ultra-rich clients - Sylvester Stallone - are renovating their mansions with their ultra-rich designers - Martyn Bullard - but for the rest of us - Robb & Company…something hinky is going on.
Which makes this the perfect time to take a good hard look at our businesses and look for ways to level up what we’re offering to our clients AND make our businesses more resilient & profitable.
Fortunately for us all, we’ve got TWELVE high-quality interior design business podcasts episodes today from hosts Terri Taylor, Karyn McRae and Helen Lynch, Kate Greunke, Darla Powell, LuAnn Nigara, Nikki Rausch, Melissa Galt, Rick Campos, Laura Thornton, Dennis Scully, Michelle Lynne and Rebecca Ward.
Today’s podcast guests include Abigail Wideman, Whitney Schanie, Heather Vercellino, Elizabeth “Ellie” Lord-Levitt and David Netto.
If you’re looking to make your interior design business even better than it is today, I guarantee that you will
Interior Design Business - Terri Taylor - Losing Control - 27 min
Two Gins In : A Designer's Perspective - Karyn McRae and Helen Lynch - The Power of Collaboration - 24 min
The Kate Show - Kate Greunke - How to Create a Multi-Six Figure Window Treatment Business as Your Second Career - 39 min
Designed by Wingnut Social - Darla Powell - Mini News : How Buying Fake Followers Damages Your Instagram Account - 7 min
Window Treatments for Profit - LuAnn Nigara - What Would Lu Do?: Create a Trade Partner Kit to Build Relationships With Interior Designers - 25 min
Sales Maven - Nikki Rausch - How To Put People At Ease Quickly: Mastering Excellence - 34 min
The Affluent Creative - Melissa Galt - Who Your Brand Needs To Be For Affluent Clients, Part 1 - 39 min
Design Biz Survival Guide - Rick Campos - Heather Vercellino: Going ALL IN on the Business of Design - 47 min
The Business of Beautiful Spaces - Laura Thornton - Let's Talk About Getting Comfortable with Construction Knowledge in your Design Business - 42 min
Business of Home Podcast - Dennis Scully - Decorating may be dying, but David Netto is thriving - 1 hr, 10 min
Designed for the Creative Mind - Michelle Lynne - The Importance Of Client Education - 33 min
Design Curious - Rebecca Ward - Want to Create Mindful Spaces? Learn First the Psychology of Design & Environmental Psychology - 18 min
Why do most interior designers suck at sales?
Why do most interior designers suck at sales?
It’s not just interior designers…most creatives suck at selling. Some believe it’s the combination of natural “creative” personality traits + a lack of confidence + an inability to set boundaries + an education that virtually ignores the business side of interior design.
In today’s A Well-Designed Business podcast, host LuAnn Nigara & her guest Matthew Finlin, CEO of The Human Potential Academy dive deep into why most interior designers suck at sales :(
Scroll down to learn more:
Success Strategies for Interior Design Business Owners: Podcast Edition
Success Strategies for Interior Design Business Owners: Podcast Edition
Today’s collection of the world’s best interior design business podcasts consists of six episodes from three of my favorite hosts Rhiannon Lee, Michael Boodro, Tobi Fairley, LuAnn Nigara, Kate Bendewald and Rebecca Hay.
Today’s podcast guests include Rebecca Hessel Cohen - LoveShackFancy, April Gargiulo - Vintner’s Daughter, Charlotte Lucas - Charlotte Lucas Interior Design, Anna Brockway - Chairish, Liz Toombs - PDR Interiors, Vita Vygovska and Jacinthe Koddo - Koddo & Co.
So much good advice for improving your interior design business.
Designing Success - Rhiannon Lee - Chat's that Convert, The webinar excerpt - 30 min
The Chairish Podcast - Michael Boodro - Four Female Founders & What They've Learned in a Decade of Success - 57 min
The Design You Podcast - Tobi Fairley - How Niching Down Builds Business Resilience with Liz Toombs - 28 min
Window Treatments for Profit - LuAnn Nigara - Vita’s Tip in 10 with Vita Vygovska: Cost vs. Value: What To Choose - 13 min
Designer’s Oasis - Kate Bendewald - How to Style an Interior Photoshoot for Magazines - 39 min
Resilient by Design - Rebecca Hay - Why its important to be open about finances with Jacinthe Koddo - 50 min
Real World Business Education for Interior Designers: Podcast Edition
Real World Business Education for Interior Designers: Podcast Edition
In today’s installment of interior design business podcasts, we’ve got six stupendous episodes from hosts Rhiannon Lee, LuAnn Nigara, Cheryl Kees Clendenon, Liz Lapan and Renée Biery. Today’s sole podcast guest is April Gandy - Alluring Designs Chicago.
Today’s Interior Design Podcast Episodes:
Designing Success - Rhiannon Lee - Navigating the line between what to give away for free and what to charge for - 20 min
A Well-Designed Business - LuAnn Nigara - April Gandy: The Key to Managing a Successful Renovation Project - 1 hr, 7 min
Damn Good Interior Design - Cheryl Kees Clendenon and Liz Lapan - Charging What You Are Worth Is a Crock of Cheese Curds - 45 min
Only Girl on the Jobsite - Renée Biery - Pricing with Confidence Starts with Knowing Your Value - 26 min
Business Building Blocks for Interior Designers: Podcasts for Success
Business Building Blocks for Interior Designers: Podcasts for Success
We’ve got SEVEN next-level interior design business podcasts episodes today from hosts Terri Taylor, Darla Powell, Michele Williams, LuAnn Nigara, Laura Thornton, Dennis Scully and Rebecca Ward.
Today’s podcast guests include Danielle Hendon, Abigail Wideman, Robert Stilin and Anna Popov.
If you’re looking to make your interior design business even better than it is today, I guarantee that you will find something in today’s podcasts that will help you level up. Enjoy.
Interior Design Business - Terri Taylor - 5 Money Leaks - 29 min
Profit is a Choice - Michele Williams - Using Debt Strategically in Your Business - 38 min
Designed by Wingnut Social - Darla Powell - Mini News: Don’t Believe These Social Media Myths! - 12 min
Window Treatments for Profit - LuAnn Nigara - What Would Lu Do?: Navigating Business Downturns with Wisdom - 49 min
The Business of Beautiful Spaces - Laura Thornton - Let's Talk About Business Review and Planning for 2024. - 29 min
Business of Home Podcast - Dennis Scully - Robert Stilin means business - 54 min
Design Curious - Rebecca Ward - The Secret of Balancing Aesthetics and Functionality in Design With Anna Popov - 26 min