The BEST Interior Design Podcasts #74
The BEST Interior Design Podcasts - Episode 74
Hey designers…we’ve got 4 great interior design business podcasts from LuAnn Nigara, Tobi Fairley, Rebecca Hay & Kate Bendewald. So much good stuff to help you level up your interior design business :)
Window Treatments for Profit with LuAnn Nigara - LuAnn Nigara - A New Take on Good, Better, Best Strategy - 13 min
The Design You Podcast - Tobi Fairley - How to Reinvent Yourself and Your Business - 49 min
Resilient by Design - Rebecca Hay - Getting comfortable with selling with Nikki Rausch - 1 hr
Designer’s Oasis - Kate Bendewald - 4 Myths About Selling - 33 min
Window Treatments for Profit with LuAnn Nigara - A New Take on Good, Better, Best Strategy - 13 min
Window Treatments for Profit isn’t strictly an “interior design” podcast, but as it’s brought to us by LuAnn Nigara & her guests, I’m going to include them when I see value. In today’s episode, Vita Vygovska brings us a new take on Good, Better, Best strategy.
You can check out this podcast episode here:
The Design You Podcast - How to Reinvent Yourself and Your Business - 49 min
Reinvention is something that is vital for all of us. Host Tobi Fairley reinvents herselfself and her business regularly and Tobi get questions about this process all the time. If you feel like you need to shake things up in your business or your life in general, this episode is exactly what you need.
Tobi is sharing how to explore some small shifts and pivots, what she’s learned about the Innovator Mindset, and what it takes to start reinventing yourself and your business.
What You'll Learn From This Episode
Why reinvention doesn’t have to be a monumental change, but can be a series of small shifts and pivots at the right times.
Some of the pivots I’ve made throughout my life and career and how I’m currently reinventing myself again.
How pivoting, shifting, and reinventing becomes clearer and less scary with practice.
Why reinvention in one area of your life or business can have a positive impact on other areas.
Some of the most common questions I get about my shifts and pivots and why I can’t tell you what’s right for you.
How to commit yourself to pivoting, shifting, learning, and growing, instead of living in fear of wasting your time and money.
You can check out this podcast episode here:
Resilient by Design - Getting comfortable with selling with Nikki Rausch - 1 hr
In this episode, host Rebecca Hay sits down with entrepreneur extraordinaire and sales maven Nikki Rausch and talk all about getting comfortable with selling.
Designers and creatives, get ready to take notes. Sales is an area where many of us often fall short. It's an area of constant stress and one that we constantly need to improve if we want to have a successful business.
Nikki has a phenomenal ability to talk about sales. Through this conversation, Rebecca & Nikki have given us so many Ah-has and takeaways that we can apply to our own businesses.
You can check out this podcast episode here:
Designer’s Oasis - 4 Myths About Selling - 33 min
Selling your services and selling your brand is not always easy! It can feel icky and as if you’re trying to persuade someone to work with you (which doesn’t always feel great). This episode is all about the myths around selling and how to re-frame your feelings on selling.
One thing to keep in mind is that your clien’ts money is none of your business. Your clients are grown ups and can decide what they can afford - not you. It’s not your business. If they can’t afford you, there is a designer out there who may be at a different place than you and would be a right fit. This leaves the door open for you to work with the clients that are perfectly aligned.
Here’s a glance at this episode…
[02:05] I share my personal journey with selling, the struggles I encountered and steps that I took to move forward into feeling comfortable with selling.
[07:00] I discuss how selling happens throughout the client journey, not just in a sales call and why it is an essential part of running your business.
[08:00] I share how selling is NOT trying to persuade someone of something and jump into the first myth that selling has to be hard, icky, and challenging.
[10:34] Your beliefs about money affect your ability to sell and I discuss how your money thoughts and challenges impact your ability to sell.
[17:10] Hearing a no from a prospective client does NOT mean there is anything wrong with your pricing or with you. I share how to get curious around this and refine your processes. Pricing is not always the concern!
[24:33] I discuss how to overcome the idea that you are competing with “cheap” and “free” design services. I share how to work with your competitive edge and expertise.
You can check out this podcast episode here:
