Marketing Mastery: Unveiling the Best Podcasts for Interior Design Entrepreneurs
The BEST Residential Interior Design Podcasts - Episode 185
Today’s must-listen interior design business podcasts episodes come from hosts Rebecca Plumb & Shaun Crha, Gail M Davis, Josh Cooperman, Terri Taylor, Michele Williams, LuAnn Nigara and Melissa Galt.
Today’s podcast guests are Saana Baker, John McClain, Erik Petersen and Anastasia Harrison.
If you’re a residential interior designer looking to make your business better, today’s business podcasts for interior designers is the perfect place to start.
Hot Young Designers Club - Rebecca Plumb & Shaun Crha - What Happened in Vegas - 58 min
Design Perspectives - Gail M Davis - Interview with Saana Baker - 29 min
Convo By Design - Josh Cooperman - An Architect, Designer and Journalist Walk Into A Bar - 1 hr, 15 min
Interior Design Business - Terri Taylor - Scale Your Design Business - 17 min
Profit Is A Choice - Michele Williams - Diversifying Your Business - 43 min
Window Treatments for Profit - LuAnn Nigara - Remembering and Honoring Industry Icon, Steve Bursten - 8 min
The Affluent Creative - Melissa Galt - The Ultimate Sourcing System for More Profit - 51 min
Hot Young Designers Club - Rebecca Plumb & Shaun Crha - What Happened in Vegas - 58 min
In this episode, hosts Rebecca Plumb & Shaun Crha cover their upcoming plans for High Point Market this fall, an exciting giveaway for our listeners, recent struggles and lessons learned in their businesses, as well as some new trends they noticed at Vegas Market this summer.
In this episode, they discuss:
Giving a hotspot tour at High Point Market later this year
How you can win free products from our online shop
Feeling very depressed and overwhelmed about finances
Forgetting important tasks and then putting them off
Changing the process and format of discovery calls with potential clients
How the first 3 months of onboarding is so exhausting
Feeling creatively zapped but needing to post more content on Instagram
Getting over our ego and putting ourselves out there
Upselling clients in the present so they can save money in the long run
The designs and new trends we saw at Vegas Market
How designers are now being recognized as major buyers
Design Perspectives - Gail M Davis - Interview with Saana Baker - 29 min
The Textile Eye is creation of Saana Baker, a veteran textile designer with bi-coastal and international experience designing and sourcing upholstery, bedding, rugs, and tabletop. Over her 25 year career, she has helped craft lines for Schumacher, Barbara Barry, David Phoenix and Jiun Ho, and has acted as guest art director on more than a few licensed lines for name designers.
Known for her beautiful and meticulous work, Saana Baker studied textile design with an emphasis on weaving at New York’s Fashion Institute of Technology. Eight great years in New York followed, working at domestic upholstery mills and as the Director of Woven Design for the august fabric house Schumacher.
The opportunity to work with Barbara Barry then took her to Los Angeles, where she spent more than a decade actualizing the vision of this iconic and brilliant designer. There she broadened her skills to include rugs, bedding, wallpaper, dinnerware, as well as showroom and photo styling.
Now, back home in San Francisco, Saana is focusing on new clients including Jiun Ho, McGuire Furniture, and David Phoenix, along with other thoughtful, creative firms and discerning private clients.
Her inspirations date back to childhood. From an early age, Saana loved her grandmother’s elegant home filled with antiques and eclectic items picked up traveling as a military wife. It offered a contrasting aesthetic from her Berkeley upbringing, helmed by two iconoclastic parents devoted to paths of free-thinking and change-making. Seeing both sides helped her develop a broad set of references and an impulse to work toward balancing beauty and substance. The sense of joy found in a home filled with things that truly speak to its inhabitants is a key inspiration and guiding philosophy.
Convo By Design - An Architect, Designer and Journalist Walk Into A Bar - 1 hr, 15 min
In today’s episode, host Josh Cooperman has something completely new for us.
In the summer of 2020, the pandemic was in full effect. We were all locked in and trying to figure out what was going to happen next. You remember, you were doing the exact same thing. So, besides the day drinking and looking up old friends on Facebook, I was trying to learn new ways to be socially engaged. On at least one occasion, John McClain, Erik Peterson and I, met via Zoom to share a few pops and tell stories. One of things I did during that time was binge watch Drunk History, Dinner for Five and Anthony Bourdain’s Parts Unknown and No Reservations. Ground breaking shows that I never could find the time to watch before.
I became enamored with the skill by which Anthony Bourdain found a complete language revolving around found and association to society, how Jon Favreau could take 4 celebrities and craft a vibrant tableau out of each of the stories shared around a table. How Derek Waters told stories through the honest interpretations of historical events through the drunken lens of comics woven together as a tapestry featuring some of the funniest people working in Hollywood.
Then all of a sudden, it was over. Things opened up all at once and we all got busy. Really busy. I’ve been missing some of those evenings at the virtual bar, My virtual bar is called, Big D Energy. Big Design Energy for my Hip Hop loving friends. I wouldnt want you to get the wrong idea.
So I got an idea that I have been toying with for about 2 years and I finally got a chance to do it. And what better way to launch this than to reunite with John and Erik.
John McClain tells the story of William Haines I’m also sharing an interesting story you might find illuminating.
Erik Petersen is talking about Al Beadle. You have probably never heard of Al Beadle? Well, you will now.
This is just 3 friends getting together at the local virtual watering hole, talking a little shit and telling stories. And, yes, this is very different than the episodes of the show you have heard in the past. We’re drinking and this episode carries the Explicit label. If you are sensitive to some salty language, you might want to delete this episode and move on to the next one. With that, I give you the first installment of Drinking About Design.
This was the first installment of Drinking About Design featuring John McClain and Erik Peterson sharing stories about William Haines and Al Beadle. Two incredible talents, and good friends. Thank you both for doing this. For notes, drink recipe’s and further links to the stories and work you heard about here, check the show notes. Thanks for listening. Cheers.
Interior Design Business - Terri Taylor - Scale Your Design Business - 17 min
How much time do you spend putting out fires?
You’re going to need to get some of that time back if you want to scale your business. If you’re involved in every day-to-day task behind the scenes and you’re responsible for putting out every fire, your business cannot grow sustainably. It has to be able to function without you. So… how do you make that happen?
In this episode, host Terri Taylor shares her advice on how to scale your design business. She covers developing systems within your business, how to hire the right people for your needs, and how to start taking back your time. When you implement the strategies in this episode, you’re setting yourself up to better serve your clients, avoid overwhelm, make more money, and finally take that three-week vacation you’ve been wishing for.
Topics covered in this episode include:
How to get more of your design time back
Examples of fires that you’re constantly putting out
How to stop waking up in the middle of the night thinking about work
Profit Is A Choice - Michele Williams - Diversifying Your Business - 43 min
In today’s episode, host Michele Williams chats with Anastasia Harrison of AHD&CO as well as with AHD Trade. Anastasia is a licensed architect and an interior designer with a primary location in New Jersey. Her business has grown and changed since she first started and we're going to be talking about how it has diversified with a trade-only showroom.
Topics Mentioned:
Different Income Streams
Internal Growth
Coaching Employees
Leveraging Relationships
Quotes:
I don't want an employee for two to three years; I want an employee for life. Anastasia 22:12
From my standpoint and working with you on this, this has been a thought-out process it's been well over a year in the creation. Michele 24:46
We took the time that we were building this space out to have strategic meetings with all of our vendors. Anastasia 27:17
What I hear you saying is when you place the order, we want to carry some of that mental load so that you don't have to carry it. We're going to update you so that you don't have to chase us to get the answer. Michele 33:57
The person building a brand new house, the woman buying a sofa for her client, they're all the same to me. They're all clients, and they deserve the same mission, vision, and values that we have as a firm. Anastasia 34:13
Window Treatments for Profit - LuAnn Nigara - Remembering and Honoring Industry Icon, Steve Bursten - 8 min
In today’s episode, host LuAnn Nigara is paying tribute for the great mentor, colleague and friend, Steve Bursten.
He insipired many of us, and continues to do so. We are paying tribute to the great professional and innovator that helped us in our journey to where we are now.
The Affluent Creative - Melissa Galt - The Ultimate Sourcing System for More Profit - 51 min
Sourcing makes up 30 to 50% of your business, so you want to ensure you do it as efficiently as possible. Today we are delving into the art of crafting the ultimate sourcing system. Transitioning from shopping to sourcing can be a game-changer in your design business. By creating a sourcing system, you can not only save time and money but also discover hidden gems that will enhance your projects and boost your profits.
I'll share how to use social media to maximize your reach and build a team of trade partners and vendors, and how to identify the 20 types of trade team members you should have on your side. Plus, I'll guide you through my world of sourcing unique pieces in interior design and how to create an irresistible story to sell your pieces, secure publication rights, and boost your social media presence. Tune in to elevate your interior design business, make it stand out, and get published!
In this episode, you will hear:
How to leverage trade partners and vendor teams to maximize your social media reach and get published
My advice on building a quality trade team and identifying new vendors for unique pieces
Tips on getting trade pricing, securing an accommodation order, and the importance of getting paid upfront
