Interior Design Podcasts = A Better Interior Design Business
The BEST Interior Design Business Podcasts - Episode 116
If you’re an interior designer looking to improve their business…you’ve got to start listening to our curated list of interior design business podcasts.
Today’s interior design podcasts episodes come from hosts Terri Taylor, Rick Campos, Michelle Lynne, LuAnn Nigara, Laura Thornton, Dennis Scully, Melissa Galt & Rebecca Ward.
Today’s podcast guests include Gina Hacken, Ariel Leah Schiffer, Lori Ann Jones & Sara Sugarman.
So much good stuff to help you build a better interior design biz.
Interior Design Business - Terri Taylor - Follow the System - 23 min
Design Biz Survival Guide - Rick Campos - Gina Hacken : From Designer to Design Business Owner - 39 min
Designed for the Creative Mind - Michelle Lynne - Create Additional Revenue Through Courses with Ariel Leah Schiffer - 46 min
The Business of Beautiful Spaces - Laura Thornton - Let's Talk Finding Design Inspiration - 15 min
Window Treatments for Profit - LuAnn Nigara - Lori Ann Jones: Broke to Stoked! Building a Profitable Window Treatment Business, the Lean Way - 54 min
Business of Home Podcast - Dennis Scully - Lulu & Georgia founder Sara Sugarman still feels like an underdog - 55 min
The Affluent Creative - Melissa Galt - How To Be Your Design Client’s Superhero - 44 min
Design Curious - Rebecca Ward - The Pain Points of Interior Design Projects and How to Overcome Them - 13 min
Interior Design Business - Follow the System - 23 min
“If it ain’t broke, don’t fix it.” These are words to live by when it comes to your systems and processes.
In this episode, host Terri Taylor shares her process for bringing in clients and jobs. It builds trust with your clients and sets you up to get paid for more and more work. The problem is, sometimes we get in our own way. We feel the need to get creative and stray from the processes that we know work.
Systems and processes are not where you need to get creative; save that energy for your designs! In this episode of the Interior Design Business podcast, Terri some examples and analogies to demonstrate what happens when you stray from a tried and true process.
Topics covered in this episode include:
What happens if you don’t follow your processes
Examples of processes that work
What the “pass the salt” moment is and why you need to master it
How design jobs are like dinner parties
If you’re someone who gets caught up in the excitement of a potential sale and strays from your processes, this is for you.
You can check out this podcast episode here:
Design Biz Survival Guide - Gina Hacken : From Designer to Design Business Owner - 39 min
In today’s episode, host Rick Campos welcomes Gina Hacken – principal designer and owner of Gina Lauren Interiors. Rick & Gina talk about work-life balance, and Gina shares how she leveraged years of experience in the industry to ultimately launch her own design business in order to be there for her family and fulfill her passion for design on her own terms. They also discuss her realization that designing and running a design business are two very different things and the network she leaned on to get advice, support, and referrals.
The important thing is that Gina is successful and achieved the life she now lives by being scrappy and creating a plan. Listen in to learn how she did it and gain some inspiration!
Show Highlights:
What Gina’s current business model looks like
Gina’s journey from design school to now
How Gina structured her new business day to accommodate her life
Making the transition from designer to business owner
Being resourceful and absorbing information
You can check out this podcast episode here:
Designed for the Creative Mind - Create Additional Revenue Through Courses with Ariel Leah Schiffer - 46 min
Have you ever thought of creating an online course but have no idea where to start? Ariel Schiffer is the Founder of Dreampro, the first-choice course creation agency for entrepreneurs and small business owners. She has over 10 years of experience working with Fortune 50 companies, non-profit organizations, small businesses, and private companies to develop their professional and leadership development programs.
In this episode, host Michelle Lynne dives into how to leverage courses to create additional income for your business, the biggest mistakes course creators make, and how to create an experience that actually transforms.
You can check out this podcast episode here:
Window Treatments for Profit - Lori Ann Jones: Broke to Stoked! Building a Profitable Window Treatment Business, the Lean Way - 54 min
Today on Window Treatments for Profit, host LuAnn Nigara chats with Lori Ann Jones, co-owner of Drapery Nation, a custom window treatments company. Lori and her husband Kenny were almost bankrupt when they started their business. Twelve years later, they are running an extremely successful and profitable business, with an advertising/marketing budget of $0, and she is here to share how.
Pick It Apart
[5:45] Lori starts off the conversation with how Drapery Nation is so successful with zero budget for marketing.
[21:22] Lori talks about what she does differently with client and vendor payment procedures.
[28:55] Why Drapery Nation sticks to working solely with interior designers.
[41:00] Lori and Kenny welcome their daughter and son-in-law to the business and how they help them scale it.
LuAnn Nigara and Lori Ann Jones' Ah-Ha Moments
“We have to be the type of people that serve our customers like no other business can. If you want to be known as the best, you have to do everything you can to actually be the best.” - Lori Ann Jones
“People can tell when you are just trying to sell them something and make a buck, verses when you truly do want to help them.” - Lori Ann Jones
You can check out this podcast episode here:
Business of Home Podcast - Lulu & Georgia founder Sara Sugarman still feels like an underdog - 55 min
Sara Sugarman grew up in the design industry—her father ran a rug showroom that had been started by his father in the 1950s. When Sugarman came onboard the family firm in the 2000s, she became intrigued by the rise of online shopping, so she started e-commerce platform Lulu & Georgia as a side project. It was an instant hit, and has since grown by leaps and bounds.
On this episode of the podcast, Sugarman speaks with host Dennis Scully about why she’s committed to keeping Lulu & Georgia online only, how starting a family made her a better CEO, and why, when it comes to the e-commerce revolution, we’re just getting started.
You can check out this podcast episode here:
The Affluent Creative - How To Be Your Design Client’s Superhero - 44 min
As a creative, one of your biggest assets is your talent. You have the ability to envision, create, and orchestrate things in ways that others might deem impossible for themselves. This is your scope of genius and it is something you really need to lean into within your design practice.
When your clients see your expertise, they treat your services differently. You essentially become a superhero: someone who can anticipate and identify their problems and find creative solutions for them in ways they could never do on their own. This elevates your clients’ experience of design and makes them willing to invest far more into the project because they truly understand and appreciate the impact your designs have on their daily lives.
In this episode, host Melissa Galt shares advice on how to become a superhero for your design clients. We are covering the ups and downs of positioning yourself as an expert in their home and just how powerfully you can leverage your expertise throughout the process.
In this episode, you will hear:
How to have conversations that deliver cash to you and comfort to your clients
The three universal problems you solve with every design and why they matter
How to turn any furniture piece into a life-changing piece that clients can't resist
The crazy simple communication skill that every client wishes you had
You can check out this podcast episode here:
Design Curious - The Pain Points of Interior Design Projects and How to Overcome Them - 13 min
In today’s episode, host Rebecca Ward is sharing my 7-step process to help you navigate your client's pain points and ensure they feel informed and invested. This proactive approach ensures a successful outcome every time!
You see, when it comes to design, managing expectations is crucial. And one of the best ways to do this is by making sure everyone involved understands what will happen every step of the way. That way, you can avoid disappointments or frustrations later down the line!
So listen to this week's episode and gain access to the tools needed for managing your client’s expectations like a pro.
Why you’ve got to check out today’s episode:
Examine the 7-step interior design process and its highs and lows from start to finish
Compare the different perspectives of designers and clients in each phase
Define your role as an interior designer and discover the benefits of having happier clients
You can check out this podcast episode here:
