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Business and Personal Strategies - Interior Design Success 2024

2024 is going to be a big year for interior design and interior designers. Massive changes in technology are coming our way, BUT that doesn’t mean you can ignore the soft skills that are crucial to running a success business.

Today’s interior design business podcasts have should have you thinking about where you want your ID business to go in 2024.

Today’s interior design podcasts at a glance:

  • Dear Alice - Jessica Bennett and Suzanne Hall - Listener Questions December 2023 | Your Burning Design Questions Answered - 47 min

  • The Design You Podcast - Tobi Fairley - Failing Your Way to Success: The Team Edition with Melanie Coddington - 56 min

  • Window Treatments for Profit - LuAnn Nigara - Vita’s Tip in 10 with Vita Vygovska: Use This End-Of-Year Strategy To Reduce Your Taxes - 13 min

  • Resilient by Design - Rebecca Hay - A Mindset Makeover for Interior Designers with Andrea Liebross - 42 min

  • Business of Home - Dennis Scully - The Thursday Show: Stark Carpet CEO Chad Stark on selling to consumers while sticking with designers. Plus: This year's AD100 is unveiled - 52 min


Dear Alice - Jessica Bennett and Suzanne Hall - Listener Questions December 2023 | Your Burning Design Questions Answered - 47 min

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Hosts Jessica Bennett and Suzanne Hall are doing another listener questions episode that they recorded back in September.

We get a lot of questions from you who listen to this podcast and if they’re not big enough to cover a whole episode, we will compile them along with other questions that won’t take as long, and then we combine them all into one podcast episode, so listen in this week to hear what we have to say in regards to what you have asked.

Episode Highlights:

  • Achieving a balance in life 1:20

  • How do you break into interior design without a degree? 8:30

  • How to design for your home when interior is different than exterior 12:30

  • Jess, how is your outdoor lighting holding up? 15:15

  • Finding your passion for interiors after college 18:45

  • De-90’s your home without removing the positives 23:25

  • Front porch styling through the seasons 33:00

  • Furniture, rug, fireplace, and running parallel 40:30

  • “If you have a great view one way or the other, that’s where I would orient my furniture. Towards that, and then do something beautiful on the mantle, but it doesn’t have to be the thing that you’re looking towards in the corner. I think I would still square it off in a rectangular room because then you’re gonna add non-directional items, you’re gonna add a table, on the sides of your sofa. You’re gonna do other things to soften this really angular space with some rounds in there.” 41:57


The Design You Podcast - Tobi Fairley - Failing Your Way to Success: The Team Edition with Melanie Coddington - 56 min

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It’s one thing to be willing to fail on your own in business, but it’s another thing to let your team fail. Melanie Coddington is the founder of Coddington Design and she's seen her fair share of failures in her 18 years in business. In this episode, Melanie is sharing what he’s learned from making mistakes, and how to build a team that can see you through the ups and downs.

If you feel like you’re overspending on your team while not paying yourself enough, today’s episode is for you. We’re discussing the biggest mistakes we’ve made while building our teams, and how to get honest with yourself and decide what you want your dream team to look like.


Window Treatments for Profit - LuAnn Nigara - Vita’s Tip in 10 with Vita Vygovska: Use This End-Of-Year Strategy To Reduce Your Taxes - 13 min

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In today's episode, Vita Vygovska teaches us about how to reduce our tax liability by spending more on our business before the end of the year. She explains why this strategy might be useful for some businesses that have had a good year, and gives examples of the types of expenses that can be front-loaded into December.

Vita's Ah-Ha Moments:

“It starts with a deep dive into your QuickBooks. Go through it line by line, expand it to its detailed form, and look at every single line item. Ask yourself, ‘Will I incur this expense next year, especially in the first quarter?’ If the answer is yes, consider front-loading it into this year to decrease your tax liability.” -Vita


Resilient by Design - Rebecca Hay - A Mindset Makeover for Interior Designers with Andrea Liebross - 42 min

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In today’s episode, host Rebecca Hay tackles that messy middle time period that we all experience sometimes. Business and life coach Andrea Liebross takes us through the 4 steps to move past this phase and access our future self, both the personal and the business side. We learn how to talk to our inner "frenemy", some tips to manage the mind and the necessary mindset shift needed to work through and envision Future You.


Business of Home - Dennis Scully - The Thursday Show: Stark Carpet CEO Chad Stark on selling to consumers while sticking with designers. Plus: This year's AD100 is unveiled - 52 min

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BOH executive editor Fred Nicolaus joins host Dennis Scully to discuss the biggest news in the industry, including this year’s AD100, a brutal quarter for RH, and change at the top for Food52. Later, Chad Stark discusses why his company's latest moves around pricing transparency don't mean Stark Carpet is going all in on DTC.


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