Interior DesignHer

View Original

Interior Designers Can Thrive in Turbulent Times

Whether today’s economic woes are real or imagined, most interior designers are seeing a pullback from clients concerned about the higher costs of borrowing and fears of a recession. So…what are we going to do about it?

Today’s podcasts have a bunch of lessons for improving your business today AND for the future. Hope it helps :)

Today’s interior design podcasts at a glance:

  • The Design You Podcast - Tobi Fairley - When Life Throws You Lemons with Nicole Fulton - 34 min

  • Window Treatments for Profit - LuAnn Nigara - Vita’s Tip in 10 with Vita Vygovska: Secret Weapon of Every High Achieving Window Treatment Professional - 19 min

  • Designer’s Oasis - Kate Bendewald - 47 Gift Ideas for Interior Design Clients - 38 min

  • Resilient by Design - Rebecca Hay - Social Media Mastery in Turbulent Times: Insights from Darla Powell - 56 min

  • Business of Home - Dennis Scully - The Thursday Show: Amber Lewis hits her stride. Plus: Mitchell Gold + Bob Williams inventory heads to The Dump - 1 hr, 12 min


The Design You Podcast - Tobi Fairley - When Life Throws You Lemons with Nicole Fulton - 34 min

See this content in the original post

When life throws you lemons, what are you going to do? In this episode, host Tobi Fairley chats with Nicole Fulton, an interior designer of 30 years who also happens to be a special-needs mom. She’s been faced with every challenge in the book in her life and business, and she’s here to talk about how she's been able to turn them into beautiful lemonade.

Whether you’re dealing with the fallout from the economy, a personal diagnosis, a family matter, or lemons of another kind, tune in this week to discover how to show up as your best self, no matter the circumstances. Nicole is sharing the challenges she’s needed to overcome in 30 years as an interior designer, and the difference that business and life coaching have made in her ability to keep pushing forward. 


Window Treatments for Profit - LuAnn Nigara - Vita’s Tip in 10 with Vita Vygovska: Secret Weapon of Every High Achieving Window Treatment Professional - 19 min

See this content in the original post

In today's episode, Vita Vygovska talks about how to run a locked-in, tech-based, systems-driven operation that can scale to your goals.


Designer’s Oasis - Kate Bendewald - 47 Gift Ideas for Interior Design Clients - 38 min

See this content in the original post

In this episode, host Kate Bendewald shares various holiday gift ideas, including subscriptions, experience, and DIY gifts, to cater to different clients' interests and lifestyles. She showcases unique gift ideas for high-end clients including items for home, travel, and on-the-go and her favorite DIY gift options for business associates.


Resilient by Design - Rebecca Hay - Social Media Mastery in Turbulent Times: Insights from Darla Powell - 56 min

See this content in the original post

In today’s episode, host Rebecca Hay chats with Darla Powell of Wingnut Social about what marketing looks like in an uncertain economy! She shares tips, strategies, advice, and a few cautionary tales for interior designers when taking on marketing tasks, with a special focus on optimizing Instagram. She talks about applying the "slinky" metaphor and "live as if" along with the most important metrics to consult, her thoughts on multiple revenue streams, niche concentration, and raising prices.


Business of Home - Dennis Scully - The Thursday Show: Amber Lewis hits her stride. Plus: Mitchell Gold + Bob Williams inventory heads to The Dump - 1 hr, 12 min

See this content in the original post

BOH executive editor Fred Nicolaus joins host Dennis Scully to discuss the biggest news in the industry, including a new CEO for Design Manager, a pair of RH gallery openings, and an update on the Mitchell Gold + Bob Williams story. Later, designer Amber Lewis joins the show to talk about her new book, Call It Home. 


See this content in the original post