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Podcast Your Way to Interior Design Business Success

The BEST Interior Design Business Podcasts - Episode 215

In today’s installment of interior design business podcasts, we’ve got five great episodes from hosts Rebecca Hay, Renée Biery, Rebecca Ward, LuAnn Nigara and Rhiannon Lee.

Today’s podcast guests include Cathy Tonks and Lorna Gross.

If you’re new to the Interior DesignHer podcast collection, I can guarantee that you will find something in today’s episodes that will help your interior design firm become even more successful than it already is :)

Today’s Interior Design Podcast Episodes:

  • Resilient by Design - Rebecca Hay - Identifying your money mindset - A peak behind the POP Curtain - 17 min

  • Only Girl on the Jobsite - Renée Biery - Gaining Allies on Every Project Starts with Rapport - 28 min

  • Design Curious - Rebecca Ward - Best Ways to Thrive in the Interior Design Business With Cathy Tonks - 24 min

  • A Well-Designed Business - LuAnn Nigara - Lorna Gross: Unlock Your Potential: Reimagine and Reinvent Yourself, Over and Over - 1 hr, 17 min

  • Designing Success - Rhiannon Lee - A guide to Instagram metrics for interior designers and solo entrepreneurs - 38 min


Resilient by Design - Rebecca Hay - Identifying your money mindset - A peak behind the POP Curtain - 17 min

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In today’s episode, host Rebecca Hay is giving us a peak behind the curtain of her Power of Process coaching program. Rebecca shares a short but vital exercise to help you identify the narrative you've created around money, how that informs your present, and what to do about it for the future.

She shares her own experiences around money; how it was modeled for her, what shaped her story, and how it was guiding her choices. This is important foundational work that illustrates how the past shapes us to allow you to really pay attention as you move forward in life and business.


Only Girl On The Jobsite - Renée Biery - Gaining Allies on Every Project Starts with Rapport - 28 min

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It’s hard being the only girl on the job site. Host Renée Biery knows. She’s been there. It can rock your confidence whether you’re new or seasoned. But there is always someone rooting for you on a project site.

On every project you are going to come into contact with the contractor, the glass shower door installer, the tile installer, the plumber, the electricians, and the flooring guy - there are a lot of guys you’ll come into contact with, and at least one of them will be rooting for you.

How does this happen? It starts with building rapport with your team members.

Whether that’s through shared interest or discussions on our ever-evolving industry, building relationships with team members will not only brighten your day, but enhance your skills and confidence as well.


Design Curious - Rebecca Ward - Best Ways to Thrive in the Interior Design Business With Cathy Tonks - 24 min

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Are you struggling to grow your interior design business? Are you looking for ways to be more profitable while keeping your clients satisfied?

If this is you, you will love Rebecca Ward’s conversation with one of her colleagues in the Sacramento area. Cathy Tonks's career path from bridal consultant to thriving interior designer is a testament to resilience, eagerness to learn new things, and creativity.

She shares the secrets to a thriving interior design business, from finding your niche to joining a designer buying group and forming essential partnerships.


A Well-Designed Business - LuAnn Nigara - Lorna Gross: Unlock Your Potential: Reimagine and Reinvent Yourself, Over and Over - 1 hr, 17 min

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In today’s episode, host LuAnn Nigara is joined by Lorna Gross, owner of Lorna Gross Interior Design.

After finishing two business degrees and leading a very successful life in corporate America, Lorna ended up disappointed and unhappy. Even as successful as she was with winning awards and being up for a promotion. It was time for her to pivot. Lorna and I discuss the art of pivoting, how to recognize when you should, and how to confidently execute it.

Pick It Apart

  • [2:40] Lorna starts us off with her background and growing up.

  • [8:00] Lorna talks about her journey to discover what she is supposed to be doing for a living.

  • [19:30] The importance of taking the time go sit in silence with yourself.

  • [28:50] Recognizing the signal of when people complement you or tell you you have a knack in something.

  • [50:10] Lorna’s plans including her podcast, a streaming service, book, and more all in addition to her interior design firm.

  • [51:30] Lorna expands on how everyone has different seasons in their lives.

  • [58:40] The importance of asking yourself what YOU want.

LuAnn Nigara and Lorna Gross's Ah-Ha Moments

  • “I believe the universe does these things to us to get us to make a different move.” - Lorna Gross

  • “I am believer that everything is for a season. The key is recognizing when that season is over.” - Lorna Gross 

  • “You have to risk failure to get to the next thing you should be doing. Sometimes it will take you several times, sometimes it will take one time. As long as you’re not stuck in the season you shouldn’t be in.” - LuAnn Nigara



Designing Success - Rhiannon Lee - A guide to Instagram metrics for interior designers and solo entrepreneurs - 38 min

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In today's episode, host Rhiannon Lee unpacks Instagram metrics for interior designers and solo entrepreneurs. 

Are your Instagram posts and stories really reaching your target audience? Rhiannon is diving deep into the world of Instagram analytics, exploring essential measurements like engagement rate, reach, and impressions. Learn what each measurement actually means and where to find the numbers you’re after. Whether you're a budding designer or an established business owner, this episode offers a step-by-step guide to understanding Instagram analytics and boosting your online presence. Don't miss these invaluable insights for elevating your interior design brand on Instagram. 


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