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Episode 111 of The BEST Interior Design Business Podcasts

The BEST Interior Design Business Podcasts - Episode 111

In today’s curated collection, we’ve got 11 great interior design podcasts designed to help you build a better interior design business.

Today’s interior design podcasts episodes come from hosts Terri Taylor, Marc Müskens, Michele Williams, Michelle Lynne, Darla Powell, LuAnn Nigara, Laura Thornton, Dennis Scully, Melissa Galt, Rebecca Ward, Kate Greunke AND features guests Sisi Salamanca, Nicole Heymer, Thom Filicia & Kimberley Seldon.

So much good stuff to help you build a better interior design biz.

  • Interior Design Business - Terri Taylor - From Lead to Design Job - 22 min

  • Beyond Interior Design - Marc Müskens - 1/2 Create real impact with your interior design - with Sisi Salamanca - 47 min

  • Profit Is A Choice - Michele Williams - Why Attending Industry Events is Profitable - 20 min

  • Designed for the Creative Mind - Michelle Lynne - The Client Experience Throughout the Interior Design Process (Re-Release) - 38 min

  • Designed by Wingnut Social - Darla Powell - Mini News : How to Add Multiple Links to Your Instagram Bio (Without Linktree) - 6 min

  • Window Treatments for Profit - LuAnn Nigara - Nicole Heymer: How to Find and Highlight Why Someone Should Buy From You - 44 min

  • The Business of Beautiful Spaces - Laura Thornton - Let's Talk Vacation Prep for your Business - 15 min

  • Business of Home Podcast - Dennis Scully - Thom Filicia has always followed his own path - 44 min

  • The Affluent Creative - Melissa Galt - Is Your Marketing Working? - 43 min

  • Design Curious - Rebecca Ward - How Business Coaching Can Help You Transform Your Life and Interior Design Business with Kimberley Seldon - 32 min

  • The Kate Show - Kate Greunke - 3 Steps to Take When You Feel Like Your Marketing Isn’t Working - 33 min


Interior Design Business - From Lead to Design Job - 22 min

In this episode, host Terri Taylor shares her process for turning leads into prospects and prospects into paying clients. 

This is one of those things that you need to have a process for in your business. Without a clear and repeatable process, a lot of leads are going to fall through the cracks when they could have turned into really great design jobs. 

Terri covers everything from the first touchpoint someone has with your business to signing them on as a client. You’ll hear about elevator pitches, customer experience, pricing, and so much more. 

Topics covered in this episode include:

  • Identifying where your leads are coming from 

  • Why you need a good elevator pitch 

  • How to make yourself sound professional 

  • How to answer the question, “what do you cost?” 


You can check out this podcast episode here:


Beyond Interior Design - 1/2 Create real impact with your interior design - with Sisi Salamanca - 47 min

In this 2-part Podcast, Marc Müskens is giving away his host-seat for one time only. He is being  interviewed by co-founder of the House Coaching Institute, Sisi Salamanca.

A few weeks ago Sisi Salamanca, from Colombia, reached out to me: “We should have a chat, Marc”.

And she was right. We felt so connected, because we are on the same mission!    

Sisi Salamanca previously worked in the design industry and now she teaches at the House Coaching Institute; how to live a wholehearted life with integrity, to enjoy a liberating lifestyle.

We both believe that interior designers possess a unique ability to create spaces that leave lasting impact on peoples lives.

Here at the Institute of Interior Impact, we’re committed to helping every interior designer tap into this potential by providing them the tools and knowledge the need to take their business to new heights. So… that’s exactly what we are going to do in this Special Q&A Session!


You can check out this podcast episode here:


Profit Is A Choice - Why Attending Industry Events is Profitable - 20 min

In today’s episode, host Michele Williams discusses why attending industry events is profitable.

Topics Mentioned:

  • Industry Events

  • Learning

  • Travel

Key Thoughts:

  • Not everyone is looking for the same thing. 

  • Authentic connection requires you to block out the noise in the room to ask questions and listen. 

  • Real business decisions are made. 

  • Energy and excitement for the possibilities is create and restored. 

  • Not everyone thinks alike – you will find some like you and some very different. 

  • Laughter in the course of doing business is good medicine. 

  • Friendships that are made at these events can be very real. 

  • Vendors want to help us. 

  • There is as much education over dinner or drinks as there is in a classroom or on the vendor floor. 

  • These are important events to attend. 

You can check out this podcast episode here:


Designed for the Creative Mind - The Client Experience Throughout the Interior Design Process (Re-Release) - 38 min

What kind of experience do you give your clients? While yes, you are hired to create beautiful, functional spaces, as a luxury provider, you are also providing a luxury experience for your clients.

In this episode, host Michelle Lynne is sharing what she calls her ML Experience. This is what she uses to lead her clients through the entire process with authority so they know they can trust her. It shows she is confident, professional, well-prepared, and that she cares about them and their project. Michelle is also sharing a few tips you can use to elevate the experience for your clients.

You can check out this podcast episode here:


Designed by Wingnut Social - Mini News : How to Add Multiple Links to Your Instagram Bio (Without Linktree) - 6 min

Instagram has a new long-awaited feature available to all users; you can now add up to 5 links in your bio natively in the Instagram app. So is there really no need to use apps like Linktree anymore? Our Senior Social Media Manager, Abby Wideman, walks through the pros and cons of this new feature.

You can check out this podcast episode here:


Window Treatments for Profit - Nicole Heymer: How to Find and Highlight Why Someone Should Buy From You - 44 min

Today on Window Treatments for Profit, host LuAnn Nigara chats with Nicole Heymer, the founder of Glory & Brand, a boutique creative agency specializing in branding, websites, marketing automation, and strategy. 

Today, Nicole will tell us all about points of difference. This isn’t only going to help you sell and charge more for your services, but it’s also a great way to let your and your teams’ creativity flow and is such a fun exercise to do. If you have heard Nicole before on the show, then you know you must go ahead and grab some pen a paper for this one!

You can check out this podcast episode here:


The Business of Beautiful Spaces - Let's Talk Vacation Prep for your Business - 15 min

As an interior designer and business owner, taking a vacation can be challenging. You don't want your clients to suffer, and you don't want your business to lose momentum. However, with some planning ahead and preparation, you can take a much-needed break without worrying about your business. In this episode, host Laura Thornton explores tips and tricks for prepping your business for some well deserved R&R.

You can check out this podcast episode here:


Business of Home Podcast - Thom Filicia has always followed his own path - 44 min

Thom Filicia rose to fame after his appearance on the breakout hit Queer Eye for the Straight Guy, but his career began in the rarified world of New York’s most prestigious design firms, with stints working for Parish-Hadley, Robert Metzger and Jeffrey Bilhuber. Though Filicia found success on TV, he never left the design world behind, and he’s continued to take on projects, build a growing empire of licensed product, and open a to-the-trade showroom, Sedgwick and Brattle.

In front of a live audience at High Point Spring Market, Filicia spoke with host Dennis Scully about his intuitive approach to business, taking design beyond the 1%, and why he’s always relished ignoring convention and striking out on his own path.

You can check out this podcast episode here:


The Affluent Creative - Is Your Marketing Working? - 43 min

In this episode, host Melissa Galt shares advice on marketing.

Often, when I ask designers this question, many tell me they have acquired a full practice by being word-of-mouth only. And while that is impressive, it can also leave you in a lurch. In our ever-changing economy, there are going to be times when that word of mouth goes silent–they could be right around the corner, and we’ll never know! If you don't have other engines for marketing ignited and running in your business, such uncertain times are going to be especially stressful for you.

The kind of marketing that I'm going to share with you today is measurable and trackable. You can apply metrics to it to keep on top of it and make sure it is continually working to your benefit. I also have a very simple scorecard that you can use as a strategic tool to help you to track the number of leads that you gain from each marketing strategy used. There are so many lead sources that I have lined up for you–we’re talking social media, lifestyle referrals, profit partners, and more. I’m here today to walk you through each so you can be sure you are getting the most out of the platforms and strategies that you are using in your marketing to keep your business profitable and your creativity flowing. 

In this episode, you will hear:

  • Why relying on word-of-mouth marketing only can be risky

  • How to use my scorecard method to track and rate your lead sources

  • Which lead sources will be most beneficial for you to sink your teeth into 

  • How to tell if your marketing is not working 

You can check out this podcast episode here:


Design Curious - How Business Coaching Can Help You Transform Your Life and Interior Design Business with Kimberley Seldon - 32 min

Are you an overwhelmed and struggling interior designer? You’re not alone. If you find yourself stuck and feeling like you’re a failure, this episode is for you as Kimberley Seldon shares with host Rebecca Ward how she overcame hurdles as a budding interior designer and managed to balance her work and life.

How did she do it? Through her friend’s recommendation, she sought help and found a powerful solution that changed her life and revolutionized the entire interior design industry.

Even with resistance at first, she transformed her life and business and is now helping influence designers worldwide to have more successful companies and satisfying lives.

So listen to this week’s episode because you’re in for a treat as she shares ways to transform your life and business so you can finally say, “Yes. I have it all.”

Why you’ve got to check out today’s episode:

  • Overcome common hurdles faced by budding interior designers as they kick-start their careers

  • Learn how implementing structured systems and procedures contributes to a balanced work-life dynamic

  • Discover the power of honest and straightforward communication strategies in building a solid client base

You can check out this podcast episode here:


The Kate Show - 3 Steps to Take When You Feel Like Your Marketing Isn’t Working - 33 min

Are you frustrated by a lack of results in your marketing, especially when you feel like you’ve been doing everything right? Or perhaps you don’t know if you’re doing anything right but since you’re trying so many different things, one of them is bound to work…right? Not quite.

In today’s episode, host Kate Greunke breaks down the things that you should be doing to market your business in the home industry, as well as a few reasons why these great marketing strategies might not be working for you and what you can do about it.

Additionally, Kaye is also going to explain the difference between marketing and advertising because thinking those two are synonymous causes a lot of confusion.

You can check out this podcast episode here:


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